BRAND ILLUSTRATIONS
Development of unique visual system based on 3D graphic
Library of UI elements to support design system - icons, cover images and product stories
Creation and further management of visual content depository for marketing campaigns
Client
Revolut
Year
2020 - now
Role
Art Director • 3D Artist • Motion Designer
Tools
Maxon C4D • Adobe After Effects • Adobe Photoshop • Figma
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Revolut is a global fast growing unicorn fintech startup
Group consists from 3 main brands - Revolut Retail, Revolut Business and Revolut Junior
Revolut Retail is a financial super app. From your everyday spending, savings and investments to travel and insurance products
Revolut Business provides all tools needed to efficiently run different scales businesses
Revolut Junior helps provide financial education to younger audience -
1st iteration
March 2020 - July 2020
Style development, Guidelines, Functional icons library (~100 pcs), Collection of animated product stories and CRM tiles covers
2nd iteration
December 2020 - May 2021
Product stories were replaced by product videos, More lifestyle products added, Functional icons library expended to 190 pcs, CRM tiles facelift
3rd iteration
April 2022 - now
General style facelift with Redshift render, Revolut Junior rebranding
Functional icons
Common UI component of Revolut’s design system. Designed to help an app to speak with a user in a very simple way
Functional icons are the most handy 3D units since their models are the base of Revolut 3D assets library and could be used for other 3D compositions.
Collection: ~ 190pcs
Transaction icons
Smallest component of UI kit (16x16)
Each spending category has a specific colour which was used to create set of monochrome icons for transactions like restaurants, health, utilities, travel etc
Collection: ~ 60 pcs
Tiles and Stories
Animated marketing assets designed to announce and explain a new feature and navigate users through its values and features
Revolut Retail has more than 25 products. We divided them into categories like Essentials (daily banking), Wealth, Lifestyle, Credit, Budgeting and Utilities and developed a specific colour scheme and main visual metaphor for each. This solution helped us to make process of assets creation more efficient whenever a new feature would come up, increase product recognition and assure visual consistency
Revolut Junior
Product stories & Tiles